Amendola Communications CEO Jodi Amendola Named One of PR News Top Women in PR for 2017
SCOTTSDALE, Ariz. December 13, 2017 Amendola Communications CEO and co-founder Jodi Amendola has been named to PR News list of the Top Women in PR for 2017. The prestigious award recognizes women executives who have made bold advances in managing crises, developing brand messages, protecting and building brand reputations, and creating content for digital platforms.
Other honorees include PR executives from the world’s biggest public relations agencies, as well as communications leaders at some of the world’s best-known companies, including Microsoft, T-Mobile, FedEx, Nissan, General Motors, GE, Southwest Airlines, Bayer and Samsung.
Jodi is an accomplished leader with 25 years of experience in developing, implementing and executing high-impact, integrated business-to-business public relations and marketing campaigns. Beginning in 2003, she pioneered an agency focused squarely on the burgeoning healthcare information technology sector. Over the next decade, Jodi transformed a boutique agency with a handful of small clients into the healthcare IT industry’s recognized PR leader a national, full-service public relations and marketing agency serving dozens of technology innovators ranging from early-stage startups to large public companies.
A hands-on leader, Jodi provides strategic direction and ongoing involvement in all phases of client public relations and marketing programs. She embodies the “client-first” dedication and “get-it-done” attitude that makes Amendola Communications both a fun workplace and a collaborative learning environment. Thanks to Jodi’s inspirational leadership and values, clients find that Amendola Communications is more than just an agency, as demonstrated by the partnership mentality and commitment to excellence shared by every member of her team.
“I’m honored to join this remarkable group of accomplished women,” said Jodi Amendola. “It’s been an amazing PR journey. I am so thankful for the many mentors, clients, business associates, employees and family members who have supported me along the way. I look forward to achieving more milestones and to continuing to help healthcare and healthcare IT companies expand their market dominance and industry thought leadership.”
Jodi and the Amendola Communications team are available to discuss your public relations and marketing needs, including media relations, content marketing, branding, digital marketing, search engine marketing, website design and development, and social media. For more information, please visit www.acmarketingpr.com or email jamendola@acmarketingpr.com.
Media Contact: Marcia Rhodes | Amendola Communications | mrhodes@acmarketingpr.com |602-793-1561
Fueled by New Clients, Strategic Hires, and Surging Global Demand for Healthcare Technology, Amendola Communications Sets Growth Records in 2017
SCOTTSDALE, AZ Nov. 30, 2017 Amendola Communications, an award-winning healthcare marketing and public relations agency, heads into 2018 following a banner year of record-setting growth with new-client acquisition.
Amendola and its clients benefited from the accelerating market for healthcare technology in the U.S. and globally. The worldwide market for preventive healthcare technologies and services, alone just one of several medical technology market segments is expected to reach $432 billion by 2024, up from $139 billion in 2013, according to a recent report from Grand View Research.
Amid the expanding market, Amendola added over 20 new companies to its client roster in 2017, a record number in its 14-year history.
“This is a time of incredible growth for the industry and for Amendola Communications,” said CEO Jodi Amendola. “It’s a credit to our team of strategic doers and their ability to consistently deliver impressive, meaningful impact for our clients.”
Notable new clients in 2017 included:
- GetWellNetwork – the industry’s only true provider of cross-continuum patient engagement solutions
- GlobalMed – the world’s most-used telemedicine provider with over 15 million consults in 55 countries.
- HealthBI – providing the tools that enable healthcare payers and providers to reduce admissions and readmissions, automate care transition and improved value-based care performance and HEDIS outcomes
- Lumeris – a provider of strategic counsel and technology to health systems, hospitals and insurers
- Medicomp – a physician-driven provider of contextual patient data solutions.
- Meridian – a leading provider of revenue cycle, business intelligence, EMR and system integration services for large, multi-specialty physician groups and academic practice plans.
Amendola responded to the growth by adding five accomplished and enthusiastic team members including experienced journalists and marketing professionals. The new additions build on the agency’s proven ability to deliver strategic messaging, branding, content marketing, overall marketing and public relations that drive client success.
Clients Earn Billions of Media Impressions
During 2017, Amendola’s proactive media relations earned its clients featured placements in major national news outlets such as The Wall Street Journal, Bloomberg BusinessWeek, CNBC, and Forbes. Amendola clients also received significant and ongoing favorable coverage within every influential healthcare trade publication, including Modern Healthcare, Healthcare IT News, Fierce Healthcare, HealthLeaders, H&HN, MedCity News, Becker’s Hospital Review, HFM, Health Data Management, and Physicians Practice.
Recognition for Outstanding Client Work
Amendola continued to garner recognition in 2017 as one of the best small marketing and PR agencies in the country. In its most recent win, the agency received Honorable Mention in PRNews Platinum Awards for its content marketing work for Health Catalyst. Other honorable mentions in the category included Coca-Cola, Liquid Plumr and Johnson & Johnson. The distinction is one of numerous awards that Amendola has earned in recent years from Bulldog Reporter, PRSourceCode and others for its ability to design and execute successful PR and marketing campaigns, and develop high-value content for healthcare technology companies.
Media Contact |Marcia Rhodes | mrhodes@acmarketingpr.com | 602-793-1561
Surgical Analytics Pioneer caresyntax, Inc., Selects Amendola Communications for Public Relations and Content Creation
SCOTTSDALE, Ariz., October 3, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today its selection as the agency of record for Boston-based caresyntax, Inc., which helps hospitals and ambulatory surgical centers identify and manage risk, automate workflows, enhance knowledge sharing and reduce surgical variability. Amendola shares caresyntax’s passion for improving the healthcare ecosystem to deliver quality improvements and favorable patient outcomes.
Caresyntax targets the more than 80 percent of clinical and operational data in surgery that exists outside of EHRs, produced by medical devices, people, sensors and checklists. By combining these procedural workflow data with clinical outcomes, healthcare providers can unlock crucial insights toward improving performance.
“Caresyntax is serious about significantly moving the needle to improve outcomes in the operating room, while also eliminating wasted capacity,” said caresyntax CEO Dennis Kogan. “We needed an agency that understands clinician pain points during this era of transition to value-based care. Amendola showed its readiness on Day One to help us refine our core messages, and get them out to potential customers and the wider provider community.”
Amendola will work with caresyntax to increase brand awareness and thought leadership by driving excitement for the value of its platform among surgeons, nurses, quality managers, and health organization leaders. Amendola with draw on its deep network of industry leaders and significant media relationships in healthcare IT. Amendola also will be responsible for delivering a range of content, demonstrating the thought leadership and expertise of caresyntax’s subject matter experts.
“Downtime in the operating room and clinical variability are key cost drivers for surgery departments, and caresyntax is at the forefront of tackling these issues by improving efficiency and clinician workflows,” said Jodi Amendola, CEO of Amendola Communications. “We look forward to elevating the caresyntax brand across the hospital and health system ecosystem, using our deep expertise in the healthcare IT space. Our proven track record will help accelerate progress towards caresyntax’s PR goals.”
About caresyntax
Caresyntax, a surgical analytics and integration services company with North American headquarters in Boston, helps hospitals and ambulatory surgical centers identify and manage risk, automate workflows, enhance knowledge sharing, and reduce surgical variability.
Converging IoT technology and surgical analytics, the caresyntax platform is used in nearly 6,000 operating rooms worldwide, transforming unstructured clinical and operational data into actionable, real-time insights. Clinical teams, as a result, enhance performance, control surgical variation and improve patient outcomes.
Partnering with GE, Medtronic and Siemens in the U.S., caresyntax is a sister company of Berlin-based S-CAPE GmbH, a global operating room integration specialist with 25 years of successful installations in Europe, the Middle East and Asia Pacific. For more information, visit www.caresyntax.com.
Media Contact: Jodi Amendola | jamendola@acmarketingpr.com | 602-614-3182
Lumeris Selects Amendola Communications as Public Relations and Content Creation Partner
SCOTTSDALE, Ariz., September 12, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today that Lumeris, a provider of strategic counsel and technology to health systems, hospitals and insurers, has selected Amendola to be a communications partner. Amendola will provide public relations and content creation services to advance the Lumeris brand among key stakeholders in the payer and provider communities.
“Our awarded-winning model to optimize the transition to value-based care is designed for both payers and providers. That’s why we chose an agency that truly has a 360-degree view of the healthcare ecosystem,” said Art Glasgow, president and COO of Lumeris. “The experienced team at Amendola shares our passion for delivering the Triple Aim Plus One and will help us to more widely communicate the important work that we’re doing with customers across the country.”
The Lumeris model of combining consulting services with health IT solutions helps healthcare organizations lower costs, improve outcomes, increase patient satisfaction and engage physicians achieving the goals of the Triple Aim Plus One.
“Lumeris does what few healthcare firms can do works effectively with both payers and providers to help all sides benefit from new risk-sharing contracts,” said Jodi Amendola, CEO of Amendola Communications. “We are excited to introduce this unique perspective to our wide network of media contacts. Our proven track record in promoting healthcare IT companies will help to elevate the Lumeris thought leaders profiles among journalists, prospective clients and the healthcare community at large.”
The agency will work to increase the Lumeris brand identity and spur recognition of Lumeris as a go-to partner for payers and providers seeking strategic counsel and technology to guide their journey from volume to value-based care. Under the partnership agreement, Amendola will be responsible for delivering content demonstrating the thought leadership and expertise of Lumeris subject matter experts including bylined articles, case studies and other materials.
ABOUT LUMERIS
Lumeris brings common sense to healthcare. We provide strategic advising and technology to help providers and payers get back to the way healthcare should be and share in the rewards. We guide health systems and providers through seamless transitions from volume to value, enabling them to deliver improved and more affordable care across populations with better outcomes. And, we work collaboratively with payers to align contracts and engage physicians in programs that drive high-quality, cost-effective care with satisfied consumers and engaged physicians. An industry recognized leader, Lumeris was awarded 2017 Best in KLAS for value-based care managed services for helping clients deliver improved clinical and financial outcomes. This was the second year we received this distinguished award. For the past six years, Essence Healthcare, Lumeris premier client with more than 63,000 members in Missouri and Illinois, has received 4.5 to 5 Stars from the Centers for Medicare and Medicaid Services. We enjoy working with all of our clients, delivering these same results, and aligning our proven multi-payer, multi-population model with their value-based care vision.