The Challenge
Overview
GSR Ventures is an early-stage digital health investment firm, with over $3.5 billion in assets under management. It invests in digital health companies that use emerging technology to drive 100x improvements in efficiency to transform healthcare.
Challenge
To attract quality digital health investment deals and improve co-investment opportunities with other VC firms, GSR Ventures needed to raise its profile in a highly saturated field to gain interest from its key audiences.
Solution
Amendola emphasized GSR Ventures’ unusual status as an early-stage VC firm operated by medical doctors and veteran healthcare technology entrepreneurs. This differentiator gave the company a unique perspective into the world of digital health startups and allowed Amendola to position it as an industry leading authority. Amendola also launched the first GSR Ventures Digital Health Investor Survey, which surveyed top digital health VC firms on a number of pressing issues and garnered a record number of placements/visibility.
Results
Key Results
- 150+ media mentions + 12 thought leader articles
- Top speaking engagements (MedCity INVEST & HIMSS VENTURE Connect) & Awarded Becker’s Healthcare Rising Star.
Being a Part of the ChatGPT Story
We successfully promoted the first ever state of the healthcare ChatGPT market report (designed by GSR) through a press release and targeted media pitching. We then worked on their second annual investor survey—after successfully handing the inaugural one–which focused on AI as well.
Noteworthy Results
- Data Book podcast: Justin Norden talks about ChatGPT and AI in healthcare
- Fox News: ChatGPT and health care: Could the AI chatbot change the patient experience?
- Fox News: ChatGPT for health care providers: Can the AI chatbot make the professionals’ jobs easier?
- Fox News: ChatGPT found to give better medical advice than real doctors in blind study: ‘This will be a game changer’
- ‘Podnosis’: ‘Game-changing’ generative AI and gender-affirming healthcare
- STAT News: The investment opportunities for generative AI in health care
- STAT News: The best AI opportunities, tech to improve 988, and an MRI fundraise
- Politico: Big bets on health care AI
- Becker’s Hospital Review: Healthcare funnels $20B into generative AI
- InsideBigData: Analysis of 145 Generative AI Startups IDs Opportunities to Remedy Pain Points in Healthcare and Life Sciences
Amendola hit the ground running and got us quoted in the Wall Street Journal the first week! They continually secure extensive coverage in healthcare trades and national media outlets, including thought leadership articles in high-profile outlets like STAT and TechCrunch. They are strategic and are easy to work with.