The Challenge
Overview
Leading provider of data and analytics technology and services to healthcare organizations, committed to being the catalyst for massive, measurable, data-informed healthcare improvement.
Challenge
Establish Health Catalyst as a leader in the market, build sales momentum and position the company for a successful public offering.
Solution
Build a long-term, integrated program for PR, content marketing and social media.
Results
Combined with Health Catalyst’s paid marketing efforts, in its first year of execution, Amendola’s program generated 293% growth in website visits; 307% growth in web page views; 88% conversion in qualified leads; 610% growth in web traffic generated by social media; 261% growth in natural SEO; and 70% organic growth in Twitter followers. By the sixth year of our partnership, a 300% increase in leads, a 550% increase in clients, and a 33% decrease in the length of the sales cycle.
I’ve interfaced with the Amendola team directly on hundreds of deliverables and have found them to be superb in every way – dependable, respectful, easy to work with, flexible, and professional.