Zynx Healthcare Taps Amendola for Public Relations, Content Creation and Marketing Strategy

Mar 15, 2017

Scottsdale, Ariz. March 15, 2017 Amendola Communications, an award-winning healthcare marketing and public relations agency, announced today that Zynx Health, a market leader in providing evidence- and experience-based clinical improvement solutions and part of the Hearst Network, has selected Amendola Communications as its agency of record. Amendola will provide a broad range of public relations and content services that promote Zynx Health as a pioneer and innovator in the delivery of clinical solutions that improve the quality, safety and efficiency of healthcare.

“The Amendola team has impressed us with their in-depth knowledge of the healthcare IT space, as well as their commitment to going that extra mile to meet our needs, such as helping to secure a recent interview with the industry-leading blog, HIStalk,” said Kevin Daly, president of Zynx Health. “Not only has Amendola represented Zynx Health before but one of our executive management team members has worked with Amendola at two companies with stellar results. We are confident that they are the right partner to help us create excellent content and achieve our PR goals as we launch new solutions into the marketplace.”

Amendola Communications will provide broad public relations and marketing services, including media research, media and analyst relations, and the generation of top-tier awards and speaking opportunities. The agency will also be responsible for delivering a range of content demonstrating the thought leadership and expertise of Zynx Health’s subject matter experts, including bylined articles, blog posts, press releases and other materials.

“Zynx is a KLAS-recognized leader in healthcare IT based on their long history of delivering evidence-based clinical decision support solutions that improve patient safety and the delivery of quality care,” said Jodi Amendola, CEO of Amendola Communications. “We’ve worked with Zynx in the past and we look forward to promoting its new leadership team as thought leaders/visionaries as the company continues to enhance and expand its portfolio of solutions that help reduce variations in clinical care, financial performance, and clinician documentation.”

Zynx Health was founded around a mission to improve the quality, safety, and efficiency of healthcare. For more than 20 years, Zynx Health has empowered thousands of healthcare organizations and clinicians to align their clinical decision support, strategies, and workflows around the standardization and infusion of evidence-based vital information and experience-based best practices. Over the years, Zynx Health has earned numerous awards for its products and was recently named the 2017 KLAS Category Leader for Clinical Decision Support Order Sets.

About Zynx Health
Zynx Health, part of the Hearst Health network, provides healthcare professionals with vital information and processes that guide care decisions and reduce complexity across the entire patient journey in a way that leads to healthier lives for all. Zynx is a pioneer and market leader in evidence- and experience-based clinical solutions that help health systems improve patient outcomes, financial outcomes, clinical engagement and technology performance. With Zynx Health, healthcare organizations exceed industry demands for delivering high-quality care at lower costs under value-based reimbursement models. To learn more, visit zynxhealth.com or call 855.367.ZYNX.

About Hearst Health
The Hearst Health network includes FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MedHOK, Hearst Health International, Hearst Health Ventures and the Hearst Health Innovation Lab (www.hearsthealth.com). The mission of Hearst Health is to help guide the most important care moments by delivering vital information into the hands of everyone who touches a person’s health journey. Each year in the U.S., care guidance from the Hearst Health network reaches 84 percent of discharged patients, 177 million insured individuals, 60 million home health visits, and 3.1 billion dispensed prescriptions.

About Amendola Communications
Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation four times by PRSourceCode, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and HIT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team,” visit www.acmarketingpr.com, and follow Amendola on Twitter and LinkedIn.

Media Contact: Michelle Ronan Noteboom | 512,426.2870 | mnoteboom@acmarketingpr.com