by Administrator | Feb 2, 2023 | News
Award-winning healthcare PR agency to collaborate with physical therapy technology leader to amplify thought leadership and company milestones
SCOTTSDALE, Ariz., Feb. 2, 2023 – Amendola, a nationally recognized, award-winning healthcare technology and life sciences public relations and marketing firm, announced today that Raintree, a leading provider of electronic health records (EHR) including patient engagement, scheduling, billing, and practice management, in addition to revenue cycle management (RCM) software solutions for the therapy and rehab industry, has selected the firm to amplify client successes, thought leadership, and industry best practices.
Amendola is implementing comprehensive PR and marketing plans to demonstrate Raintree’s industry-leading technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
“The physical therapy and rehab industry has reached a moment where improved efficiency and efficacy are priorities to advance their medical practices,” said Allison Jones, vice president of marketing for Raintree. “Our partnership with Amendola will enable us to educate the industry by showcasing our ability to help clients deliver better outcomes through technology and the power of analytics.”
“Raintree is dedicated to empowering healthcare organizations with the tools, processes, and services they need to operate the best medical practice possible,” said agency CEO Jodi Amendola. “We are excited to collaborate with Raintree to amplify its accomplishments in enabling therapy and rehab organizations to provide the best services possible for every patient they treat.”
Raintree’s solution is a fully integrated and interoperable EMR platform that powers a practice’s entire business cycle from a single source. From clinical documentation to patient engagement, to RCM and billing, Raintree helps automate manual processes, improve efficiencies, maximize revenue, and deliver business intelligence allowing clinicians to focus on delivering quality care and growing a successful practice.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About Raintree Systems
Raintree is the preeminent platform for enterprise and mid-sized therapy provider organizations. They have a proven track record of success and client satisfaction providing solutions in patient engagement and communications, clinical documentation, revenue cycle management (RCM), and business intelligence/analytics for physical therapy, occupational therapy, speech therapy, audiology, and ABA across all treatment settings. From pediatrics to geriatrics, Raintree has more than 2,500 implementations and more than 25,000 users daily. Its commitment to “Software-as-a-Relationship” uniquely distinguishes it from other providers in the market. To learn more about Raintree, visit https://www.raintreeinc.com/.
Media Contact:
Marcia Rhodes, mrhodes@acmarketingpr.com
# # #
by Administrator | Dec 13, 2022 | News
Award-winning healthcare PR agency to collaborate with healthcare data leader to amplify thought leadership and company milestones
SCOTTSDALE, Ariz., Dec. 13, 2022 – Amendola, a nationally recognized, award-winning healthcare technology and life sciences public relations and marketing firm, announced today that MDClone, a digital health company and leader in synthetic data, has selected the firm to amplify client successes, thought leadership, and industry best practices.
Amendola is implementing comprehensive PR and media plans to demonstrate MDClone’s industry-leading technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
“Healthcare organizations have a strong need for real-world data to inform research initiatives, but often struggle to access it due to restrictive privacy laws and fragmented, incomplete patient records,” said Erin Giegling, vice president of marketing, MDClone. “Our partnership with Amendola will enable us to educate the industry on the value of accessing healthcare data by showcasing our ability to help clients deliver better outcomes through privacy-enabled shared data sets.”
“MDClone is dedicated to empowering healthcare organizations with the tools, processes, and services they need to translate data into better outcomes,” said Amendola CEO Jodi Amendola. “We are excited to collaborate with MDClone to amplify its accomplishments in enabling health systems and life sciences companies to maximize data utility while maintaining patient privacy.”
MDClone was founded in Israel in 2016. The MDClone ADAMS Platform includes innovative data publishing capabilities that further enhance the protection of patient privacy. MDClone’s unique technology enables any user of a healthcare organization to organize, access, and protect the privacy of patient data, empowering healthcare workers to rapidly transform ideas into actionable insights and take action.
Recently, MDClone was awarded Best Healthcare Big Data Platform by the MedTech Breakthrough Awards in 2021 and 2022. MDClone was also selected as a Technology Pioneer by the World Economic Forum in 2021 for the powerful MDClone ADAMS Platform.
MDClone is backed by some of the most prominent investors in the U.S. and Israel, including: aMoon, Lightspeed, OrbiMed, Warburg Pincus, and Viola Growth.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About MDClone
MDClone offers an innovative, self-service data analytics environment powering exploration, discovery, and collaboration throughout healthcare ecosystems cross-institutionally and globally. The powerful underlying infrastructure of the MDClone ADAMS Platform allows users to overcome common barriers in healthcare in order to organize, access, and protect the privacy of patient data while accelerating research, improving operations and quality, and driving innovation to deliver better patient outcomes. Founded in Israel in 2016, MDClone serves major health systems, payers, and life science customers in the United States, Canada, and Israel. Visit mdclone.com for more information.
Media Contact:
Marcia Rhodes, mrhodes@acmarketingpr.com
# # #
by Administrator | Nov 1, 2022 | News
Boutique Healthcare & Health Tech PR Firm Wins Two Golds and an Honorable Mention for Campaigns for ABOUT, Verana Health and 4medica.
SCOTTSDALE, Ariz., Nov. 1, 2022 – Amendola Communications, a nationally recognized healthcare and technology public relations and marketing firm, has won three MarCom Awards for work on behalf of clients.
Amendola won Gold for campaigns for ABOUT and Verana Health and an Honorable Mention for work for 4medica. The annual international awards sponsored by the Association of Marketing and Communications Professionals honor excellence in marketing and communications.
“We’re thrilled to win the MarCom Awards,” said agency Chief Executive Officer Jodi Amendola. “While we measure our success in the results we produce for clients, recognition from your peers is gratifying because they, better than anyone, know how much work and creativity goes into a winning campaign.”
Amendola won Gold for helping ABOUT (formerly Central Logic) raise awareness of the importance of care orchestration. Amendola created a 120-day plan that shaped the narrative with key stakeholders and established ABOUT’s reputation as a thought leader in care access and orchestration. Tactics included press releases, byline articles, executive interviews, blog posts, and social media.
Amendola’s second Gold was for its work promoting the launch of Verana Health’s VeraQ™ population health data engine and curated, disease- and therapeutic-specific Qdata™ modules in three therapeutic areas. Amendola helped to position VeraQ and Qdata as a source for quality insights, specifically targeting trade press within three medical specialties. Tactics included: press releases, blog posts authored by clinical experts, targeted media outreach and interviews, social media promotion, and analyst meetings through which Amendola positioned Verana Health as a key innovator.
The Honorable Mention was for helping 4medica raise awareness among healthcare providers of patient safety problems caused by duplicate records and how 4medica can solve them. Amendola created and executed a comprehensive plan to put the problem squarely on the radar of the target audience and position 4medica as a solution. Tactics included: press releases, bylined articles in relevant media outlets, interviews, blog posts, social media and email campaigns.
Amendola also won two Golds and an Honorable Mention in the 2019 MarCom Awards.
Amendola has built a loyal customer base among the healthcare, health IT and life sciences industries by delivering significant, measurable results for healthcare, healthcare tech and pharma-focused organizations, many of whose leaders have hired us at successive companies. To see other awards Amendola has won and to learn more about the agency, click here.
About MarCom Awards
MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals. Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,500 print and digital entries are submitted from dozens of countries. MarCom is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital, and web professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the community. Entrants are not charged entry fees for work they create pro bono for nonprofits. In the past few years alone, AMCP has contributed more than $250,000 to charitable causes.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
Media Contact:
Marcia Rhodes
Amendola Communications
mrhodes@acmarketingpr.com
by Administrator | Sep 27, 2022 | News
Boutique Healthcare & Health Tech Firm Singled Out for Innovation and Flexibility with Clients
SCOTTSDALE, Ariz., Sept. 27, 2022 – Amendola Communications announced today that it has been named one of the 100 most innovative PR and communication firms by industry authority PRNEWS.
In naming Amendola to the 2023 Agency Elite Top 100, PRNEWS cited its recent innovations, including broadening its strong focus on healthcare technology vendors to innovators in life sciences and disease research. PRNEWS also noted that Amendola implemented a flexible business model to work with several clients to help them develop messaging and corporate branding at a significantly expanded level.
“Flexibility and evolution are two words that immediately come to mind when I think about the agencies on this year’s list,” says Erika Bradbury, Editorial Director, PRNEWS. “The firms this year stood out for their work on the most important issues of today, including DEI initiatives, social impact causes and COVID-19 relief work, as well as their understanding of the importance of being nimble in an always-on media world.”
“We’re thrilled to be recognized by PRNEWS,” said agency Chief Executive Officer Jodi Amendola. “Public relations is an ever-changing industry and we believe continually evolving and expanding our offerings and capabilities is the best way to service our clients.”
Amendola has built a loyal customer base among the healthcare, health IT and life sciences industries by delivering significant, measurable results for healthcare, healthcare tech and pharma-focused organizations, many of whose leaders have hired us at successive companies. To see other awards Amendola has won and to learn more about the agency, click here.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
Media Contact:
Marcia Rhodes
Amendola Communications
mrhodes@acmarketingpr.com
by Administrator | Sep 21, 2022 | News
Award-winning Healthcare IT Marketing & PR agency to collaborate with leader in data and analytics software solutions and services
SCOTTSDALE, Ariz., Sept. 21, 2022 – Amendola, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that HHS Technology Group (HTG), a leader in purpose-built data and analytics software and solutions for the public and private sector, has selected the firm as its agency of record to assist with messaging, marketing, and promotion of its distinct technology solutions, including its recent collaboration on the COVID-19 Research Database designed to create a scalable, repeatable model accelerating real-world pandemic research.
“Healthcare systems, researchers, and agencies need a reliable technology partner to accelerate innovation utilizing our purpose-built platform that allows the harmonization, exploration, visualization, and modeling of patient data,” said Brett Furst, president of HTG. “We are excited to deepen our relationship with Amendola as we help answer some of healthcare’s most complex questions. Based on HTG’s previous relationship working with Amendola and my experience engaging them at other companies, I am confident in Amendola’s exceptional abilities to strengthen HTG’s position as an industry thought leader and drive our success with customers.”
Amendola is implementing a comprehensive media and communications plan for HTG to showcase the company’s current technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
HTG recently announced a collaboration to offer public and private sector access to resources for the fight against the invisible epidemic of chronic kidney disease (CKD) and long-term COVID-19. This news follows HTG’s partnership providing access to the COVID-19 Research Database, a pro bono initiative led by numerous prominent companies to scale an open research database to extract and operationalize insights about critical health challenges. HTG also provides modular, interoperable solutions certified by the Centers for Medicare & Medicaid Services (CMS), enabling state agencies to quickly transform their legacy Medicaid Management Information Systems (MMIS) into a modern program.
About Amendola Communications
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content, and lead gen programs to move healthcare, live sciences/pharma, and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands and groundbreaking startups disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned PR and marketing team understands the healthcare ecosystem’s ongoing complexities and provides strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About HHS Technology Group
HHS Technology Group is a software and solutions company serving the needs of commercial enterprises and government agencies. HHS Technology Group delivers modular software solutions, custom development, and integration services for the modernization and operation of systems supporting a broad spectrum of business and government needs. For more information about HHS Technology Group, visit www.hhstechgroup.com.
# # #
Media contact: mrhodes@acmarketingpr.com
by Administrator | Sep 14, 2022 | News
Award-winning Healthcare IT PR Agency and Care Operations Automation Leader Partner to Bring World-Class Operations to Health Systems
SCOTTSDALE, Ariz., Sept. 14, 2022 – Amendola, a nationally recognized, award-winning healthcare and technology public relations and marketing agency, announced that Qventus, the leader in AI-powered software for care operations automation, has selected the firm to amplify client successes and industry best practices.
Qventus knows manual operational processes are holding health systems back from improving resource utilization, reducing staff workload, and growing strategic revenue. To address these challenges, health systems across the country are automating their care operations — the operational activities involved in the delivery of care, such as OR access and growth, discharge planning, and more. Qventus provides AI-powered automation software that simplifies everything from growing OR revenue to improving discharge planning and transitions of care.
“It can be challenging for health systems to understand the enormous strategic, operational, and financial value they can attain by automating care operations. We needed an agency with a deep knowledge of healthcare IT to help us tell the story of what’s possible,” said Greg Schneider, Chief Marketing Officer, Qventus. “Amendola is a proven PR leader in the healthcare and healthcare IT space. They have the expertise, energy and industry connections to tell our story.”
Qventus, which is based in Mountain View, Calif., earlier this year raised $50 million in growth capital, an investment that will allow it to expand its technology to additional hospitals and health systems across the United States.
“Eliminating waste and achieving greater operational efficiencies is essential for hospitals and health systems to remain fiscally sound. Qventus has shown it can help its clients accomplish that,” said agency CEO Jodi Amendola. “Working with companies whose services truly benefit the industry makes our job more rewarding and fulfilling.”
Amendola, which beat out multiple agencies in an extensive review, is implementing a comprehensive media and communications plan for Qventus that will showcasethe company’s current technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About Qventus
Qventus is the leading provider of AI-based software for care operations automation. Integrating with EHRs, the Qventus platform uses AI, machine learning, and behavioral science to power best-practice solutions for inpatient, perioperative, emergency department, and command center settings. As a partner to leading health systems and hospitals across the country, including Boston Medical Center, M Health Fairview, Saint Luke’s Health System, ThedaCare, and UAMS Health, Qventus delivers proven outcomes, including 30-50% fewer excess days, 1 full day reduction in length of stay, and over 2 new cases added per operating room per month. For more, visit www.qventus.com.
Media Contact:
Marcia G. Rhodes
Amendola Communications
mrhodes@acmarketingpr.com