Matt Schlossberg spent more than seven years at HIMSS where he wore many publishing and marketing communications hats. Now at Amendola, Matt and the team have created a guide to HIMSS16 full of insider insight into how to make a big splash at our industry’s biggest event.
Get the Amendola “Hacking HIMSS” guide here.
Let’s face it, no matter how carefully you plan, there will still be some last minute work to get ready for HIMSS. The key is to minimize how much will be last minute! Plan to succeed by using Amendola’s suggested timeline for core PR activities before, at and after the HIMSS conference.
Four to six weeks prior to HIMSS:
Three weeks prior to HIMSS:
At the show:
Post-HIMSS:
Have questions? Contact us today!
Amendola’s portfolio of event PR and marketing services help our clients execute successful media campaigns at HIMSS. Our most popular services listed below comprise a complete and effective package for promoting your company at HIMSS but you can pick and choose and customize your own “PR in a Box,” too!
For pricing, contact Jodi Amendola at jamendola@acmarketingpr.com or 602-614-3182.
SCOTTSDALE, Ariz. (Nov. 12, 2015) Amendola Communications, a nationally recognized, award-winning public relations, content creation and marketing firm specializing in healthcare and health information technology (HIT), kicked off Q4 2015 by announcing that it has been named as the public relations and content marketing agency of record for SCIO Health Analytics.
Michele Norton, M.S., R.N., senior vice president marketing for SCIO Health Analytics, selected Amendola Communications based on her experience working with the agency in a previous position. “Amendola Communications” outstanding performance and ability to consistently exceed expectations was truly impressive. Their experience and expertise will help SCIO gain additional market awareness and industry recognition and I look forward to working with them again as an extension of our team.”
The West Hartford, Connecticut-based company helps healthcare organizations, health plans, accountable care organizations, life sciences companies, pharmacy benefits managers, and other organizations unlock the power of their data through predictive and prescriptive analytics solutions and services. Its core capabilities include care and risk management, payment integrity, payer-provider network management, and consumer outreach engagement.
“SCIO’s strength is its ability to deliver actionable insights and deep expertise via flexible analytics, services and technology that drive behavior change and result in measurable outcomes improvement” said Norton. “We focus on enabling the greatest positive impact and innovation and we see that same approach in Amendola Communications. They create highly focused PR programs and targeted content that is designed to move the needle.”
Amendola Communications will provide broad PR services, including media research, aggressive media relations, and securing top-tier awards and speaking opportunities. The agency will also be responsible for delivering a range of content demonstrating the thought leadership and expertise of SCIO’s many subject matter experts including bylined articles, blog posts, press releases, and other materials.
“SCIO’s expertise and impressive track record provide clarity for many stakeholders that enable them to thrive in today’s quickly evolving healthcare environment,” said Jodi Amendola, CEO of Amendola Communications. “We are excited to share the many advantages SCIO can provide to its clients. It’s extremely rewarding to work with a company that can truly make a difference by helping their clients make meaningful improvements to their operations.”
About SCIO Health Analytics
Based in West Hartford, Connecticut, SCIO Health Analytics is a leading health analytics solution and services company, serving more than 50 health care organizations including 15 of the top 25 insurers that represent more than 80 million members, four of the top five PBMs, and clients in 30 countries for 8 of the top 15 global pharmaceutical companies. SCIO provides predictive analytics and payment integrity solutions to transform data into actionable insights, helping healthcare organizations effectively manage the care of populations, improve consumer engagement and drive better health outcomes. www.sciohealthanalytics.com.
About Amendola Communications
Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation for times by PRSourceCode, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and HIT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team,” visit www.acmarketingpr.com, and follow Amendola on Twitter, LinkedIn and Facebook.
Media Contact:Marcia Rhodes, Regional Managing Director Amendola Communications 480.464-8412, ext. 15 Contact
Amendola Communications, a nationally recognized and award-winning public relations, content creation and marketing firm specializing in healthcare and health information technology (HIT), today announced it has been named as the public relations and content marketing agency of record for SKYGEN USA.
The agency was given the nod after successfully completing a six-month content marketing/pr program that saw it develop and place industry thought leadership articles, how-to articles, blog posts, case studies and other materials on behalf of the individual organizations that now make up SKYGEN USA. In its new role as agency of record, Amendola Communications helped launch the SKYGEN USA brand and will support the individual companies with a comprehensive national and trade media relations program. The agency will also provide ongoing strategic counsel on messaging as well as support for analyst relations, speaker opportunities and award nominations while continuing to create content.
“The initial public relations program was a success in our eyes,” said Christine Rudella, Director of Marketing for SKYGEN USA. “It was clear from the start that Amendola Communications understands healthcare and what drives the payer market, and they were able to help us articulate our expertise in a compelling way. Our growth plans are extremely aggressive so we needed an agency that could keep up.”
The Mequon, Wisconsin-based SKYGEN USA brand was launched in May 2015 to create opportunities for health payers as they face the challenges of the constantly shifting landscape of health insurance in the 21st Century. Companies under the SKYGEN USA umbrella are renowned leaders in their respective markets, including Wonderbox Technologies, Scion Dental, Vestica Healthcare, American Therapy Administrators and Ocular Benefits. The new powerhouse brand offers shared resources, synergies and integration to deliver heightened value to healthcare organizations including payers, providers, managed care organizations and delivery systems such as Accountable Care Organizations. SKYGEN USA recently announced the creation of Hylis Pharmacy Solutions, a leading-edge analytics company focused on bringing technology-driven intelligence to health plan sponsors, and plans to add additional organizations to its family of companies in the future.
Click on this link to learn more about SKYGEN USA: http://www.jsonline.com/business/health-carereform-brings-opportunity-for-skygen-b99518111z1-307263191.html
“The Affordable Care Act and myriad of other changes in the rapidly-shifting health insurance landscape have created tremendous challenges for payers,” said Jodi Amendola, CEO of Amendola Communications. “In many cases their existing technologies and methodologies are not suited to the realities of today’s market. The SKYGEN USA family of companies can help them overcome those challenges, putting them in a position to take advantage of new opportunities and grow their membership while significantly reducing the cost of delivering those benefits. We are looking forward to helping them bring that story to their customers and prospects.”
About SKYGEN USA
SKYGEN USA is a collection of benefit solution companies that brings together a distinguished mix of next-generation benefit management and technology tools for healthcare organizations. Business units under the SKYGEN USA brand include Wonderbox Technologies, Scion Dental, Vestica Healthcare, American Therapy Administrators, and Ocular Benefits, all of which are recognized leaders in their market niches. The joining of these respected organizations under the SKYGEN USA umbrella enables them to drive process improvements and dramatically reduce the cost of delivering benefits in an advancing healthcare economy. Payers may select the comprehensive solution or individual offerings to fit their requirements. For more information, please go to www.skygenusa.com.
About Amendola Communications
Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation by PRSourceCode for four years running, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and healthcare IT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s A Team, visit www.acmarketingpr.com, and follow Amendola on Twitter, LinkedIn and Facebook.
Media Contact: Marcia Rhodes, Regional Managing Director Amendola Communications, mrhodes@ACmarketingPR.com