Allison Jones brings more than 15 years of marketing, branding, and event experience to her role at Amendola. She has a strong background in managing complex projects, such as post-acquisition rebranding and website integrations. Allison excels in creating targeted marketing campaigns that drive new business, customer engagement, and revenue growth. Blending creativity with analytical rigor allows Allison to develop innovative solutions that meet and exceed clients’ business objectives. She is passionate about leveraging her expertise to help organizations achieve their goals. Her work has significantly impacted the healthcare industry, driving new business and revenue growth and positively influencing patient engagement.
Before joining Amendola, Allison was the Vice President of Marketing at Raintree Systems, the leading provider of electronic health records (EHR), patient engagement, and revenue cycle management (RCM) software solutions for the rehab therapy industry. She was responsible for defining, shaping, and leading the company’s strategic marketing direction. Allison also drove demand generation, brand awareness, and sales enablement strategies. She successfully launched Therapy Matters, a podcast about the physical therapy and rehab industry In which she interviewed many prestigious healthcare leaders. She also earned a Hermes Creative Award 2023 for logo design as part of a company-wide rebranding effort she spearheaded.
Before joining Raintree, Allison was Vice President of Marketing at eMDs, a CompuGroup Medical company. There, she built a marketing engine that consistently delivered a 4X return on investment through strategic content publishing, high-impact lead generation programs, and out-of-the-box creative initiatives.
Allison has also held various leadership roles in the printing, publishing, and infosec industries. Those roles have equipped her with a diverse skill set and a broad understanding of marketing strategies across different business sectors.
Allison earned a degree in Political Science from the University of Vermont.
Allison lives in Boston, where she enjoys spending time with her family and two rescue dogs, Olive and Brie. She also supports the local sports teams, especially the Boston Bruins, hikes, kayaks, boxes, and reads murder mysteries.
