by admin | Jan 6, 2022 | News
Award-winning health tech PR agency to elevate the profile of the tech-supported patient movement platform
SCOTTSDALE, Ariz., Jan. 6, 2022 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced today that Motient, a pioneer in patient movement solutions, has engaged the agency to manage PR, media relations, thought leadership, and social media initiatives.
Motient equips hospitals, hospital systems, healthcare networks, and ACOs with the tools and data required to ensure quality care and value in patient transfers.
According to Motient president, Dallan Huff, “Amendola has proven to be a great partner. They have already generated significant media coverage, paving the way to visibility, and thought leadership for Motient’s important mission. We are eager to work together to continue to make an impact in the industry and to showcase our successes with provider organizations and their frontline workers throughout the pandemic and beyond.”
Drawing upon its deep experience and expertise in healthcare, Amendola is implementing a comprehensive media and communications plan for Motient that showcases the company’s thought leadership, current technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
“Transporting patients in a timely and appropriate manner has only increased in importance through this ongoing public health crisis,” said agency CEO Jodi Amendola. “The Motient mission has centered around this concept for years and we’re enthused to be able to work with them to make a meaningful difference for patients across the country.”
Motient recently announced that they have extended their partnership with the Kansas Department of Health and Environment and remains committed to providing its technological capabilities to assist its healthcare provider partners.
About Amendola Communications
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About Motient
Motient, a pioneer in patient movement solutions, equips hospitals, hospital systems, healthcare networks, and ACOs with the tools and data required to ensure quality care and value in patient transfers. Led by seasoned healthcare experts and emergency physicians, our team understands the patient transfer pain points, enabling Motient to transform information into relevant insights, actionable data, and enhanced workflows. For more information, visit motient.io. Follow us on LinkedIn.
Media Contact:
Marcia Rhodes; Amendola Communications; mrhodes@acmarketingpr.com
by admin | Oct 14, 2021 | News
Award-winning Healthcare IT PR agency and healthcare technology platform partner to amplify client successes and industry best practices
SCOTTSDALE, Ariz., Oct. 14, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that Vim, a leading technology company building digital infrastructure for health plans, care providers, and the members they mutually serve, has selected the firm to amplify client successes and industry best practices after a competitive review of agencies.
Vim uses technology to seamlessly connect payers to providers at healthcare’s last mile: clinical workflow at the point of care. The healthcare technology company’s product capabilities address critical cost, quality, and experience to improve healthcare and drive accelerated provider performance and enhanced member experience at a fraction of the effort or cost of existing approaches.
“After thoughtful consideration, we chose Amendola as our public relations firm of record,” said Oron Afek, CEO and co-founder of Vim. “We were impressed by their team’s deep knowledge of the healthcare and health tech space, connections within the industry, and proven track record of successful representation. We’re excited to collaborate with them and share our unique value with the market.”
“This is an important time in healthcare as the industry reexamines its traditional reimbursement structures and looks for opportunities to make long-term improvements that benefit patients,” said agency CEO Jodi Amendola. “By interfacing with both payers and providers, Vim offers services that can affect change in a meaningful way. We are eager to assist Vim in their ambitious efforts to better align the American healthcare system towards value-based care models.”
Amendola is implementing a comprehensive media and communications plan for Vim that will showcase the company’s current technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
About Amendola Communications
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About Vim
Founded in 2015, Vim connects data to workflow at healthcare’s “last mile”: within clinical operations at the point of patient care. Health plans, patients, and medical providers of every size – from independent practitioners to integrated delivery systems – use Vim software to connect data and care across the health system. Vim’s mission is to power affordable, high quality health care through seamless connectivity. For more information, please visit getvim.com.
Media Contact: Marcia Rhodes, Amendola Communications, mrhodes@acmarketingpr.com
by admin | Sep 28, 2021 | News
Award-winning healthcare IT PR agency and innovative healthcare data quality platform provider partner to amplify client’s thought leadership, technology offerings
SCOTTSDALE, Ariz., Sept. 28, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that it is re-engaging with former client 4medica®, a leader in healthcare data quality and patient matching technology, to amplify client successes and thought leadership.
4medica had previously engaged Amendola as its agency of record and is now back for its third engagement. 4medica provides real-time clinical data management and healthcare interoperability software and services that offer clinicians and patients a unified view of clinical information across disparate care locations. 4medica’s mission can be summed up in its corporate tagline: “One Patient…One Record.”
“Our previous successful experience working with Amendola made re-engagement an easy decision,” said Gregg Church, president of 4medica. “The Amendola team thoroughly understands 4medica’s technology and business model and how it benefits patients, provider organizations, laboratories, health information exchanges and health plans. They are the ideal partner to communicate the value we offer to our target audience and healthcare media.”
Amendola is implementing a comprehensive media and communications plan for 4medica that will showcasethe company’s thought leadership, current technology and services, new offerings, accomplishments, customer wins, and industry partnerships.
“4medica has a long commitment to improving data quality for clinicians, patients, health information exchanges and health plans,” said agency CEO Jodi Amendola. “And, now more than ever there is a crucial need for quality data in healthcare. We are excited to once again be working with Dr. Bess, Gregg and their team on public relations and marketing initiatives to get the word out about 4medica’s healthcare data quality solutions.”
4medica is based in Marina del Rey, Calif.
About Amendola Communications
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About 4medica
For more than two decades, 4medica® solves data integrity, financial and wellness management challenges to achieve true clinical interoperability and transparency. 4medica’s Perfect Order for Perfect Payment™ integrates end-to-end high-volume revenue cycle management services. Our Big Data Management and Clinical Data Exchange cloud solutions facilitate patient identity management and data exchange to ensure the right data is captured at the right time, the first time, guaranteeing an unprecedented 1% patient record duplication rate. 4medica has processed up to 6 billion clinical results representing more than 70 million patient identities. The company connects 40,000-plus physicians to hundreds of ACOs, HIEs, HINs, hospitals, health systems, laboratories, radiology imaging centers and payers nationwide.
Media Contact: Marcia Rhodes, Amendola Communications, mrhodes@acmarketingpr.com
by admin | Aug 17, 2021 | News
Award-winning healthcare IT PR agency and fast-growing decentralized clinical trial (DCT) technology company align to advance the future of global healthcare research
SCOTTSDALE, Ariz., August 17, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced today that Curebase, a company committed to democratizing access to clinical studies, has selected the agency to launch a comprehensive media and communications program highlighting its innovative Decentralized Clinical Trial (DCT) software platform and work to make clinical trials not only more patient-centric but also faster and more cost-effective. The decision comes after an extensive review of other national agencies.
Curebase is engineering a new approach to the entire clinical trial process with a unique DCT model that revolves around the patient’s lifestyle, enabling diverse studies with broader patient populations. The Curebase platform allows sponsors, CROs and physicians to conduct first-of-their kind study designs in which patients participate both at home and in real-world settings with best-in-class software experiences.
“We are excited to leverage Amendola, which brings a stealthy team, strategic healthcare IT expertise, and a long history of proven wins,” said Tom Lemberg, founder and CEO of Curebase. “We are proud to have helped many companies rapidly complete their clinical research, including those who achieved emergency use authorization during the pandemic. Our vision is to make clinical research an option for all patients, regardless of their care setting, and we are certain the Amendola team will be terrific partners in these efforts.”
“We look forward to the opportunity to help bring Curebase’s vision for a democratized clinical research industry to life,” said agency CEO Jodi Amendola. “They are a fast-rising powerhouse in the DCT space—developing innovative approaches for their clients and redefining how the world executes healthcare research. Curebase is building a future that includes better diversity, quicker enrollment, and improved patient satisfaction for all clinical trials.”
To learn more about Amendola, visit www.acmarketingpr.com. To learn more about Curebase, visit www.curebase.com.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
About Curebase
At Curebase, our mission is to bring quality medical innovations to patients faster and improve human wellbeing through more efficient clinical studies. We are proving that clinical research can be radically accelerated if we empower physicians everywhere to enroll patients in the communities where they live. By applying cutting edge clinical software and remote study management techniques to the problem, we are reinventing clinical trials and research from the ground up. For more information, please visit www.curebase.com.
Media Contact: Marcia Rhodes, mrhodes@acmarketingpr.com
by admin | Aug 10, 2021 | News
Award-winning Healthcare IT PR agency and the leader in on-demand physical therapy delivery partner to amplify client successes and industry best practices
SCOTTSDALE, Ariz., Aug. 10, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that Luna, the leader in on-demand physical therapy, has selected the firm to support brand amplification and recognition among key players in the healthcare industry.
Luna is the nation’s fastest growing on-demand physical therapy service bringing rehabilitation services directly to patients’ homes. Their mobile-first approach expands access for patients and increases adherence to post-operative therapy, lowering costs for providers and creating a new mode of employment for expert physical therapists.
“Legacy physical therapy models built solely on brick-and-mortar clinics are not working for patients,” said Luna Co-founder and Chief Clinical Officer Palak Shah. “The best evidence of this is the fact that 70 percent of patients never complete their treatment plan, and 63 percent expressing a preference for at-home physical therapy. Luna’s on-demand, in-home approach not only helps patients get healthy, but provides new levels of flexibility, independence, and income potential for therapists, and helps hospitals and clinics retain patients. We’re teaming with Amendola to get the word out about this pivotal development in healthcare. Amendola’s deep industry knowledge and media connections, virtually assures the visibility we need to continue our rapid growth and momentum.”
Amendola is implementing a full-service communication strategy for Luna that will amplify the company’s ongoing brand, growth, service updates, expertise and successes. Recently Luna officially introduced their turnkey solution, Rehab at Home™ and announced their expansion in the Greater Seattle and Dallas regions through key local provider partnerships.
“The physical therapy market was hungry for a better way to support patient rehabilitation, and Luna provides a high-quality, low-cost solution for them,” said agency CEO Jodi Amendola. “Introducing this model to the wider rehabilitation space is an important step forward in continuing to meet growing value-based care requirements and offering more consumer-centric programs. We’re excited to partner with Luna on this endeavor.”
To learn more about how Luna is a new era of technology-enabled physical therapy, visit getluna.com.
About Luna
Luna is the leader in on-demand physical therapy, delivering outpatient physical therapy beyond the four walls of a clinic. For patients, Luna has reimagined the physical therapy experience, matching them with a therapist for in-person care at the time and location of their choosing and ongoing coaching through an easy-to-use app. For physical therapists, Luna enables them to manage their careers with flexibility and autonomy, using a platform that makes scheduling efficient, documentation easy, and billing automatic.
For leading health systems and orthopedic groups, Luna improves revenue for rehabilitation services by dramatically expanding access and reach, improving adherence, reducing costs, and standardizing quality. Luna is the fastest growing physical therapy provider, with more than 1,000 exceptional therapists providing services in 19 states across the country. For more information, please visit www.getluna.com.
About Amendola Communications
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
Media Contact: Marcia Rhodes, mrhodes@acmarketingpr.com
by admin | Jul 28, 2021 | News
Amendola Communications CEO honored in ‘Entrepreneurs’ category for leadership in healthcare, digital health and life sciences communications amid pandemic
SCOTTSDALE, Ariz. – July 28, 2021 – Amendola Communications is thrilled to share the news that CEO Jodi Amendola has received PR News’ “Top Women in PR 2021” accolades in the “Entrepreneurs” category. Jodi [headshot available here] and her fellow award recipients will be honored at a virtual gala at 3 p.m. ET today.
The “Top Women in PR Awards” recognizes the inspiring, innovative and supportive women making an impact not only for their companies, but within the PR industry as a whole.
Marcia Rhodes, vice president of Amendola Communications, nominated Jodi for the honor.
“Over the past 8 years that I’ve worked for Amendola, I’ve seen Jodi continue to build her full-service agency into a leader in healthcare, health IT and life sciences public relations, marketing and social media. I’m impressed every day by Jodi’s drive, enthusiasm, humility and humanity. Jodi’s flexibility, initiative and business skills enabled Amendola to grow even during the height of the COVID-19 pandemic, even as many agencies were experiencing massive layoffs. She is a great leader, PR and marketing professional, mentor and friend.”
Throughout her career, Jodi has been driven by a desire to change healthcare for the better and for everyone. Combined with a razor-sharp industry acumen, this vision has served as the foundation for the success of Amendola Communications during the past 18 years. She has grown the agency to include a staff of 25 and approximately 50 national PR, marketing, digital marketing, content marketing and social media clients.
Under Jodi’s leadership, Amendola Communications has continually evolved its strategic approach. As early as the mid-2000s, she foresaw the need for an integrated model that provides clients with holistic public relations and marketing programs. Today, each client campaign is built upon a foundation of analytics and metrics with a multi-faceted program consisting of public relations, marketing, digital marketing, SEO, paid search management and/or paid social. In an ever-changing industry, Jodi has remained a trusted resource for healthcare IT analysts and editors, who depend on her agency for high-quality client interviews, articles and case studies.
Even amid the pandemic in 2020, Amendola Communications continued to experience business success, largely due to some quick pivots of Jodi’s business model focused on helping Amendola’s clients who were adapting their healthcare, health IT and life sciences products and services to help fight the pandemic and keep people healthier.
“I’m honored to receive this PR News award along with many other outstanding women,” Jodi said. “My secret to success is really very simple—I believe in hard work, authenticity and giving back. I hire great people who share my passion for healthcare and for changing the world around us, one client at a time.”
To read more about what has inspired Jodi Amendola personally and professionally, please see recent articles in Authority Magazine and Forbes.
About Amendola
Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead-gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best known brands, as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.
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Media Contact:
Marcia G. Rhodes, Amendola Communications, 480.664.8412 ext. 15, mrhodes@acmarketingpr.com
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