by Administrator | Nov 1, 2017 | News
MARINA DEL REY, CA and SCOTTSDALE, AZ Nov. 1, 2017–Amendola Communications, an award-winning healthcare marketing and public relations agency, is pleased to welcome back 4medica, the market leader in moving clinical data in real time across the healthcare continuum, to its customer family. Amendola has previously served as 4medica’s public relations agency of record. In this newest engagement, Amendola will produce quality content and provide additional public relations support.
The reengagement is a timely one as 4medica pivots from being identified largely with its top ranking laboratory and imaging connectivity solutions, to broader recognition as an expert in real time clinical data integration and data management accuracy with its highly patented and innovative Big Data MPI.
“We know from experience there is no agency better suited or more familiar with the healthcare IT space– to help amplify our positioning than Amendola,” said Gregory Church, President, 4medica.
Church added, “Jodi Amendola and her team also have a strong commitment to client service that has proven to help us quickly act on important opportunities.”
Beyond static electronic health records to true clinical data interoperability
In a diversified health IT field, 4medica has earned its position as one of the leading clinical data exchange vendors. The company has seen firsthand the need for the fluid flow of data throughout the healthcare organization, without sacrificing data accuracy, quality and security.
To that end, 4medica offers an expansive portfolio of solutions for health systems, hospitals, laboratories, imaging centers, health information exchanges (HIEs), accountable care organizations (ACOs), health plans and other diagnostic care organizations. These solutions include:
- ClinXdata, a powerful platform for clinical data exchange
- 4medica Big Data MPI, which performs patient identity matching at unprecedented speed and scale
- Revenue cycle management services to make lab orders management a revenue-generating function
All 4medica solutions reside in a highly secure cloud environment that adheres to HIPAA’s stringent data security and privacy standards. This is of particular importance for healthcare data that is rapidly becoming digital.
“We are so pleased to be working with 4medica again, a company that has been at the forefront of healthcare data’s digital transformation. We look forward to helping 4medica create and promote content that memorably articulates its value proposition to a variety of healthcare audiences,” said Jodi Amendola, CEO of Amendola.
Amendola will deliver a range of content from bylined articles and informative briefs to press releases and award application abstracts–that highlights 4medica’s thought leadership and expertise. Amendola will also provide public relations to promote 4medica’s newsworthy events and milestones.
About 4medica
4medica provides the industry’s leading SaaS (Software-as-a-Service) big data MPI, clinical data exchange and integration platform to help healthcare organizations of diverse types create a seamless view of the patient care experience and help further drive better health outcomes. The clinical data exchange platform integrates with and builds upon disparate systems to facilitate interoperable data exchange across various care settings to promote care continuity. The cloud computing model is scalable, lower cost, maintenance-free, easy to use and deployable in a few months or less, eliminating large capital outlays or resource utilization. This is especially critical for hospitals and physician health organizations of all types and sizes. 4medica connects hundreds of institutional facilities including hospitals, health systems, physicians, laboratories, radiology centers and pathology clinics. More than 35,000 physicians use its solutions every day. Learn more at www.4medica.com and www.bigdatampi.com.
Media Contact: Marcia Rhodes | mrhodes@acmarketingpr.com | 602-793-1561
by Administrator | Oct 17, 2017 | News
SCOTTSDALE, Ariz., Oct. 17, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today that GlobalMed, an international provider of telehealth solutions, has selected Amendola to be its communications partner.
GlobalMed is the world leader in telemedicine, enabling more than 3 million telehealth consults each year in more than 55 countries. Many of the world’s leading medical groups, healthcare enterprises and government agencies partner with GlobalMed to deliver best-in-class patient care using the company’s unparalleled expertise in creating sustainable, integrated and connected telehealth programs.
“We are delighted to have Amendola and their experienced team to assist us in communicating the value that GlobalMed brings to their clients and partners,” said Patrick LaVoie, Chief Operating Officer of GlobalMed. “We selected them after a careful review and are confident that their deep healthcare expertise and content marketing experience will provide invaluable guidance and insights.”
Amendola will provide public relations, social media and content marketing services to advance the GlobalMed brand among key stakeholders in the U.S. healthcare industry and other commercial markets.
“GlobalMed is well-known as the telehealth provider to the White House, the Veterans Administration and many other government agencies across the world, but less well-known outside of the public sector despite their size, experience, and unique value proposition,” said Jodi Amendola, CEO of Amendola Communications. “We are excited to introduce GlobalMed to media and key stakeholders in the commercial healthcare industry. Our proven track record in promoting healthcare technology companies will help to elevate the GlobalMed brand among journalists, industry analysts, prospective clients, and the healthcare community at large.”
About GlobalMed
GlobalMed‘s evidence-based telehealth solutions power the largest telehealth programs in the world, facilitating 3.5 million consults each year, enhancing diagnostics and improving patient outcomes in 55 countries. GlobalMed is the only vertically integrated provider of products and technology that deliver HIPAA-compliant video collaboration among healthcare professionals and patients, regardless of location. GlobalMed partners with leading medical groups, healthcare enterprises and government, and is the telehealth provider for the White House.
Founded in 2002 by a Marine Corps Reserve Veteran still serving as CEO, GlobalMed is proud to be a Veteran Owned Small Business (VOSB).
Media Contact Marcia Rhodes | mrhodes@acmarketingpr.com | 602-793-1561
by admin | Oct 3, 2017 | News
SCOTTSDALE, Ariz., October 3, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today its selection as the agency of record for Boston-based caresyntax, Inc., which helps hospitals and ambulatory surgical centers identify and manage risk, automate workflows, enhance knowledge sharing and reduce surgical variability. Amendola shares caresyntax’s passion for improving the healthcare ecosystem to deliver quality improvements and favorable patient outcomes.
Caresyntax targets the more than 80 percent of clinical and operational data in surgery that exists outside of EHRs, produced by medical devices, people, sensors and checklists. By combining these procedural workflow data with clinical outcomes, healthcare providers can unlock crucial insights toward improving performance.
“Caresyntax is serious about significantly moving the needle to improve outcomes in the operating room, while also eliminating wasted capacity,” said caresyntax CEO Dennis Kogan. “We needed an agency that understands clinician pain points during this era of transition to value-based care. Amendola showed its readiness on Day One to help us refine our core messages, and get them out to potential customers and the wider provider community.”
Amendola will work with caresyntax to increase brand awareness and thought leadership by driving excitement for the value of its platform among surgeons, nurses, quality managers, and health organization leaders. Amendola with draw on its deep network of industry leaders and significant media relationships in healthcare IT. Amendola also will be responsible for delivering a range of content, demonstrating the thought leadership and expertise of caresyntax’s subject matter experts.
“Downtime in the operating room and clinical variability are key cost drivers for surgery departments, and caresyntax is at the forefront of tackling these issues by improving efficiency and clinician workflows,” said Jodi Amendola, CEO of Amendola Communications. “We look forward to elevating the caresyntax brand across the hospital and health system ecosystem, using our deep expertise in the healthcare IT space. Our proven track record will help accelerate progress towards caresyntax’s PR goals.”
About caresyntax
Caresyntax, a surgical analytics and integration services company with North American headquarters in Boston, helps hospitals and ambulatory surgical centers identify and manage risk, automate workflows, enhance knowledge sharing, and reduce surgical variability.
Converging IoT technology and surgical analytics, the caresyntax platform is used in nearly 6,000 operating rooms worldwide, transforming unstructured clinical and operational data into actionable, real-time insights. Clinical teams, as a result, enhance performance, control surgical variation and improve patient outcomes.
Partnering with GE, Medtronic and Siemens in the U.S., caresyntax is a sister company of Berlin-based S-CAPE GmbH, a global operating room integration specialist with 25 years of successful installations in Europe, the Middle East and Asia Pacific. For more information, visit www.caresyntax.com.
Media Contact: Jodi Amendola | jamendola@acmarketingpr.com | 602-614-3182
by admin | Sep 12, 2017 | News
SCOTTSDALE, Ariz., September 12, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today that Lumeris, a provider of strategic counsel and technology to health systems, hospitals and insurers, has selected Amendola to be a communications partner. Amendola will provide public relations and content creation services to advance the Lumeris brand among key stakeholders in the payer and provider communities.
“Our awarded-winning model to optimize the transition to value-based care is designed for both payers and providers. That’s why we chose an agency that truly has a 360-degree view of the healthcare ecosystem,” said Art Glasgow, president and COO of Lumeris. “The experienced team at Amendola shares our passion for delivering the Triple Aim Plus One and will help us to more widely communicate the important work that we’re doing with customers across the country.”
The Lumeris model of combining consulting services with health IT solutions helps healthcare organizations lower costs, improve outcomes, increase patient satisfaction and engage physicians achieving the goals of the Triple Aim Plus One.
“Lumeris does what few healthcare firms can do works effectively with both payers and providers to help all sides benefit from new risk-sharing contracts,” said Jodi Amendola, CEO of Amendola Communications. “We are excited to introduce this unique perspective to our wide network of media contacts. Our proven track record in promoting healthcare IT companies will help to elevate the Lumeris thought leaders profiles among journalists, prospective clients and the healthcare community at large.”
The agency will work to increase the Lumeris brand identity and spur recognition of Lumeris as a go-to partner for payers and providers seeking strategic counsel and technology to guide their journey from volume to value-based care. Under the partnership agreement, Amendola will be responsible for delivering content demonstrating the thought leadership and expertise of Lumeris subject matter experts including bylined articles, case studies and other materials.
ABOUT LUMERIS
Lumeris brings common sense to healthcare. We provide strategic advising and technology to help providers and payers get back to the way healthcare should be and share in the rewards. We guide health systems and providers through seamless transitions from volume to value, enabling them to deliver improved and more affordable care across populations with better outcomes. And, we work collaboratively with payers to align contracts and engage physicians in programs that drive high-quality, cost-effective care with satisfied consumers and engaged physicians. An industry recognized leader, Lumeris was awarded 2017 Best in KLAS for value-based care managed services for helping clients deliver improved clinical and financial outcomes. This was the second year we received this distinguished award. For the past six years, Essence Healthcare, Lumeris premier client with more than 63,000 members in Missouri and Illinois, has received 4.5 to 5 Stars from the Centers for Medicare and Medicaid Services. We enjoy working with all of our clients, delivering these same results, and aligning our proven multi-payer, multi-population model with their value-based care vision.
by admin | Aug 29, 2017 | News
SCOTTSDALE, Ariz. Aug. 29, 2017 Amendola Communications, an award-winning healthcare marketing and public relations agency, announced today that It’s Never 2 Late (iN2L), the leader in providing person-centered engagement, content and technology solutions for seniors, has selected Amendola Communications as its agency of record. Amendola will provide a range of public relations and content services that promote iN2L as a pioneer and innovator whose mission is to make life worth living for older adults by enabling them to connect, engage and enjoy life leveraging technology.
Previously, iN2L engaged Amendola to elevate its social media presence. The firm successfully executed a program that generated the following results for iN2L in the first six months: 28% new page likes on Facebook; 17% new Twitter followers and 30% new LinkedIn connections.
“I have always been impressed with the Amendola team’s in-depth knowledge of the healthcare IT, long-term care and resident/patient engagement space, as well as their strong commitment to results-oriented client service,” said Tom Bang, chief executive officer of iN2L. “They proactively hit the ground running with several earned article placements in tier one press, multiple media interviews, and strategic guidance from a team of six senior level executives. We’re delighted to be working with them again.”
iN2L works with over 2,000 senior living communities including independent living, assisted living, nursing homes and adult day programs in all 50 states and three countries. iN2L integrates the hardware, software and media with personalized educational and therapeutic content necessary to allow virtually any person with any interest in using a computer, regardless of background, physical or intellectual abilities, to do so pleasurably, engagingly and without frustration.
“A repeat client is a testament to the value we bring to our partnerships,” said Jodi Amendola, CEO of Amendola Communications. “We look forward to advancing iN2L’s mission in the marketplace and to working once again with industry leaders, Tom Bang and Jack York.”
Amendola Communications will provide public relations and marketing communications services, including social media programming, strategic counsel and media relations. The agency will also be responsible for delivering a range of content demonstrating the thought leadership and expertise of iN2L’s subject matter experts, including bylined articles, blog posts, press releases and other communication materials.
About It’s Never 2 Late
It’s Never 2 Late (iN2L) develops digital engagement technology for senior living community residents, with over 2,500 installations in the United States and Canada. The company’s picture-based, touchscreen interface provides easy connectivity to the Internet, regardless of users’ physical and cognitive abilities. iN2L’s media library offers 4,000 social, educational, spiritual and gaming content options. For more information, visit www.in2l.com.
About Amendola Communications
Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation by PRSourceCode for four years running, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and healthcare IT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team”, visit www.acmarketingpr.com, and follow Amendola on Twitter and LinkedIn.
Media Contact:
Marcia Rhodes, Amendola Communications, mrhodes@acmarketingpr.com
by admin | Aug 9, 2017 | News
Agency honored in Content Marketing category for its work on Health Catalyst success story program
SCOTTSDALE, Ariz., August 9, 2017 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare technology public relations and marketing agency, announced today that it has been named a finalist for a PR News Platinum Award in the category of Content Marketing. This distinction is one of several awards the agency has earned in recent years for its ability to develop high-value content for health IT (HIT) organizations that speaks to market needs.
The agency’s entry, “He Said/She Said: Clients Create Credibility for the Health Catalyst Story,” focused on how Amendola Communications worked with client Health Catalyst to build a library of proof points to demonstrate how the client’s solutions resolved issues for other healthcare organizations. Client success stories are highly sought-after in any industry, but especially in healthcare where risk-averse organizations are reluctant to be early adopters of innovation. By developing an extensive library of in-depth success stories, Amendola Communications has been able to help Health Catalyst overcome objections and drive both leads and sales.
“We are thrilled to be named a finalist for a content marketing award beside such great brand names as Coca-Cola, PepsiCo, Southwest Airlines, and J&J,” said Jodi Amendola, CEO of Amendola Communications. “Both our team here and the team at Health Catalyst have put a tremendous amount of effort into making sure we had great success stories to tell and that they were told well. Most clients and agencies are happy if they can pull together three or four of these stories. To develop more than 100 of them since the beginning of 2016 is an amazing accomplishment, and one we are all justifiably proud of. Most important, however, is that the program is accomplishing Health Catalyst’s goal of being a catalyst for massive, sustained improvements in healthcare outcomes.”
The PR News Platinum Awards celebrate the ingenuity and leadership behind the year’s most outstanding communications initiatives. Platinum PR Award winners set industry benchmarks for excellence across all areas of PR. Winners and honorable mentions will be celebrated at an awards luncheon on Thursday, September 14, 2017 at the Grand Hyatt in New York City.
Tweet this: .@AmendolaComm named finalist in @PRNews Platinum Awards | #HIT #ContentMarketing http://bit.ly/2w7D6vM
